ShopCupcake - Privacy Policy
A Cupcake Couture, Inc. Store

Privacy Policy

We have created this privacy statement in order to provide you with our firm commitment to privacy. The following discloses our information gathering and dissemination practices for ShopCupcake.com, which is owned and operated by CUPCAKE COUTURE, INC. (dba Cupcake). Please note this privacy policy only applies to CUPCAKE COUTURE, INC. the company and the information it collects via this store not to any information collect by our partners.

The personal information we collect

CUPCAKE COUTURE, INC. collects personal information necessary to respond to your requests for our customized products and services. Personal information includes, but is not limited to, name, physical address, email address, phone number and other information that itself identifies or, when tied to the above information, may identify you as a specific individual. CUPCAKE COUTURE, INC. also collects information/dates related to special events, such as weddings and birthdays. You may opt not to enter this information. CUPCAKE COUTURE, INC. also collects your name and e-mail address for our monthly Newsletter, which provides you with monthly savings opportunities throughout our sites. You may opt out of the savings club on the customer information page.

CUPCAKE COUTURE, INC. also uses order forms for you to request certain information, products and services. On such order forms, we collect your contact information, financial information (including credit card numbers) and demographic information. All information is encrypted through our state of the art SSL security system.

CUPCAKE COUTURE, INC. frequently sponsors contests to give you the opportunity to win great prizes. Your participation in these contests is entirely optional. Information we collect for such contests can include contact information and demographic information.

"Cookies" are small pieces of information that are stored by your browser on your computer's hard drive. We use cookies in several ways (and thousands of other sites are currently using them too!). Cookie files are used to better understand how you go through our website so that we may tailor your experience at our website. Cookies are also used to tell us whether you have visited our website previously, and to help us determine whether you came to our website from a particular Internet link or banner advertisement. Cookies can also be used to help you to save and retrieve passwords and other information and preferences you use on our website, saving you from having to re-enter this information upon every visit to our website. Cookies cannot and will not be used by us to retrieve any personal information about you from your computer that you have not previously and voluntarily provided to us. However, cookies may also be received when you link to our partners' sites or when you click on banner advertisements served by our outside advertising company and we do not have control over how they use this information. Most Web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. However, most of our features will not function if you do not accept cookies.

When you connect to our website, we record your IP addresses and information on the type of operating system (e.g. Windows XP) and browser software (e.g. Microsoft Internet Explorer and Netscape) you are using. This helps us to diagnose problems with our servers and for system administration. Your IP address is also used to help gather aggregated demographic information.

The security to protect your personal information

All order information you provide to us and all information contained in your shopping cart is transmitted using SSL (Secure Socket Layer) encryption provided by GeoTrust. SSL is a widely used coding system that lets your browser automatically encrypt or scramble data before you send it to us. Transactions will not be permitted if your browser does not accept SSL encryption. Only authorized personnel from CUPCAKE COUTURE, INC. can decode this information and such personnel will only do so in accordance with our Privacy Policy. In addition, to attempt to deter the theft of credit card numbers and other personal information residing in our system, we have installed secure "firewalls" and/or have implemented other security measures to help protect our systems against "hacker" break-ins. All credit card numbers are encrypted in our system until either the customer or CUPCAKE COUTURE, INC. requires the information.

Additional information about our privacy policy

Please be aware that our system powers the shopping system of other partner sites. These other websites may collect personal information about you separate from CUPCAKE COUTURE, INC. This Privacy Policy does not cover the information practices or policies of such websites. We encourage you to read the privacy policies of all such sites, as their policies may be materially different from our Privacy Policy. Any material changes in the way we use personal information will be described in future versions of this Privacy Policy. Of course, you may always submit concerns regarding our Privacy Policy or our privacy practices to our Customer Service Center. Please reference the Privacy Policy in your subject line. We will attempt to respond to all reasonable concerns or inquiries within five business days of receipt.

CUPCAKE COUTURE, INC.
dba Cupcake
P.O Box 3754
Santa Rosa, CA 95402

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